IDENTITY AND ART DIRECTION
TAILORMAN
A rebranding exercise for a menswear label done to address a changing attitude, that of youthfulness and modernity. To articulate the inclusion of technology and to be social, inclusive and expressive.
Buy their product here : www.tailorman.com
The symbol is a tailorbird holding a needle and flying upwards. It has been built to resemble a deconstructed suit. There is a letter T that is visible (the needle and the spine).
ART DIRECTION by Pallavi Nopany
PHOTOGRAPHY by Nimish Jain
STYLING by Anu Merten
MAKEUP & HAIR by Nashra.
IDENTITY AND ART DIRECTION
TAILORMAN
A rebranding exercise for a menswear label done to address a changing attitude, that of youthfulness and modernity. To articulate the inclusion of technology and to be social, inclusive and expressive.
Buy their product here : www.tailorman.com
The symbol is a tailorbird holding a needle and flying upwards. It has been built to resemble a deconstructed suit. There is a letter T that is visible (the needle and the spine).
ART DIRECTION by Pallavi Nopany
PHOTOGRAPHY by Nimish Jain
STYLING by Anu Merten
MAKEUP & HAIR by Nashra.
