tailorman

IDENTITY AND ART DIRECTION

TAILORMAN

A rebranding exercise for a menswear label done to address a changing attitude, that of youthfulness and modernity. To articulate the inclusion of technology and to be social, inclusive and expressive.

Buy their product here : www.tailorman.com

The symbol is a tailorbird holding a needle and flying upwards. It has been built to resemble a deconstructed suit. There is a letter T that is visible (the needle and the spine).

ART DIRECTION by Pallavi Nopany

PHOTOGRAPHY by Nimish Jain

STYLING by Anu Merten

MAKEUP & HAIR by Nashra.

IDENTITY AND ART DIRECTION

TAILORMAN

A rebranding exercise for a menswear label done to address a changing attitude, that of youthfulness and modernity. To articulate the inclusion of technology and to be social, inclusive and expressive.

Buy their product here : www.tailorman.com

The symbol is a tailorbird holding a needle and flying upwards. It has been built to resemble a deconstructed suit. There is a letter T that is visible (the needle and the spine).

ART DIRECTION by Pallavi Nopany

PHOTOGRAPHY by Nimish Jain

STYLING by Anu Merten

MAKEUP & HAIR by Nashra.